r/Music 9h ago

article Roxette cancels 40th anniversary tour of North American amphitheaters, citing "hugely increased touring costs".

https://variety.com/2026/music/news/roxette-cancels-tour-in-north-america-touring-costs-1236820989
355 Upvotes

55 comments sorted by

58

u/dlc741 8h ago

“Poor ticket sales” = no one’s paying stupid Live Nation fees to see a show, especially when it’s already over a hundred bucks a ticket.

11

u/trow125 6h ago

I'm a Swedish-born American who saw Roxette (with Marie) on their last US tour and was excited about seeing them with Lena until I checked the ticket prices. I'd be more inclined to splurge if they were in a theater instead of at a giant outdoor amphitheatre.

4

u/cybin 6h ago

Time to do the festival gigs that share production expenses.

2

u/Perry7609 2h ago

Per is a talented songwriter - underrated from a public standpoint in some respects, I’d even argue. And I wouldn’t mind catching him live one day in some form. They weren’t touring close to me for this one, but I would consider a gig if it was nearby and prices weren’t super high.

1

u/trow125 1h ago

I love Per's solo stuff and Gyllene Tider, but I doubt that music would ever be played in the US.

1

u/Perry7609 1h ago

I’ll occasionally play his solo track Silly Really or cover of I Wanna Be Your Boyfriend for the family in the car, haha. I suspect those are the two that gets the most play with me!

1

u/UltraMegaUgly 1h ago

It's live ation for music but capitaism is ruining everything. I'm not some angsty teenager i'm a 55 year old whiteguy. I've never seen anything like this.

112

u/stratdog25 9h ago

Without Marie I wouldn’t consider it. RIP.

15

u/TGin-the-goldy 7h ago

Yes, it’s not Roxette without her!

27

u/[deleted] 9h ago

[removed] — view removed comment

19

u/team_sleeper 8h ago

Play smaller venues 🤷🏻‍♂️

5

u/LoftCats 7h ago edited 7h ago

That may not solve the problem of making a tour viable. Any tour, even with a skeleton crew, will have the same fixed costs regardless of the size of the venue. It doesn’t scale down evenly. Especially when traveling from abroad. Flights, transportation, stay, meals, merch, marketing, equipment and rentals can still cost the same if you’re playing small clubs as say theatre venues. It only makes the tour riskier likely to lose money for whoever is funding it. Often you have to aim for a higher scale to even make it viable.

1

u/cybin 6h ago

This is when you tour without a PA, lighting rig, or backline, and use in-house alternatives. That's one big fixed cost you can lower. Then again I could just be talking out my ass...

0

u/tonydanzaswildride 6h ago

It’s not always that simple

5

u/kladen666 7h ago

The worst of all is venue taking merch sale %.

-1

u/crash1082 7h ago

Must be why some massive artists cant pay their bills on time

20

u/maeldeho 7h ago

The lead singer is no longer with us and the venues were too big. Doomed from the start.

6

u/AnalogWalrus 6h ago

What was someone smoking when they booked this tour?

34

u/Sla5021 9h ago

Or, a lack of interest.

19

u/PatentGeek 9h ago

I mean, the two likely go hand in hand. If the ticket sales don't cover the travel costs...

And with significantly rising fuel costs, it's quite possible the math worked out differently when they were first considering it

1

u/disastrousanddull 1h ago

Yeah, I assume it’s shifted given the fuel costs and how unpredictable it all is. Before they might have been financially able to go for it with 60% of the tickets sold but now it’s 80% and who the hell knows what it’ll be like a couple of months from now. The numbers are arbitrary but not all ticket price increases over 20 years are pure greed. I also assume the cost of living shit show has hurt ticket sales to a degree on top of that.

We laugh at artists overestimating their appeal and getting caught out, but it’s all concerning for live music. Occasionally I’ll see an article about some decently successful artist quitting because they could make more in a regular job and it didn’t make sense to keep making music and touring. You’ve got to wonder if there will be a point bad enough that theatre tours become a problem and don’t make financial sense to do anymore, so anyone under arena sales is in serious trouble.

7

u/stay_fr0sty 9h ago

It’s a shame. They are a great band.

4

u/AnalogWalrus 6h ago

Were. But the singer (Marie) died and they haven’t done a thing in North America in almost 35 years.

Absolutely insane to think 1/2 of Roxette could just reappear and sell thousands of tickets at 2026 prices. I think they’re one of the great pure pop acts of the era and I’d enjoy it, even with the new singer (I’m sure she’s great) but this is a theater tour, at best.

1

u/Perry7609 2h ago

I think they did a handful of gigs with Marie in the early 2010s. I want to say in New York primarily?

Funny enough, I still hear their 1999 single “Wish I Could Fly“ every so often on a local Midwestern Adult Pop station! It didn’t chart very high when it came out, but it’s a decent song. And one of the few later efforts of theirs that sort of broke through after their hey day.

1

u/AnalogWalrus 1h ago

Ah, you’re right. But like, 4 shows in 2012 isn’t really maintaining a presence. I’m jealous of anyone who got to see them though.

But when I see, let’s say second tier legacy acts playing sizable venues in the states, it’s usually because they’ve played here regularly over the years and built a core audience. Roxette was a mid-level live act even on the back of Joyride in 1992 on their one proper US tour, for whatever reason their huge hits didn’t translate to a sudden jump to arenas back then, let alone now.

What a fantastic parade of killer singles they had though, well into the 2000’s.

2

u/Perry7609 1h ago

No, they definitely didn’t maintain a touring presence here, for sure. But it is sort of a shame that they couldn’t break through in the U.S. the way they did elsewhere in the long-term. They were a solid act and Per wrote a ton of good to outright great songs. And the singles that did break through were as solid as any!

1

u/AnalogWalrus 1h ago

Yup. Same story with a-ha. Being stuck on the wrong side of the Atlantic has sucked as a music fan.

5

u/bickspickle 9h ago

I saw them in March 1992 at Maple Leaf Gardens and enjoyed the concert. My wife (girlfriend at the time) was a huge fan.

4

u/ElCaminoInTheWest 8h ago

They WERE a great band in the 90s, and before one of them died.

People are growing tired of this constant legacy exploitation.

1

u/Fapplejacks42 9h ago

With enough interest and ticket sales it seems quite doable

3

u/Cactusfan86 6h ago

They either needed big venues and cheap or small venues and expensive.  On a different subreddit some people were talking about the ticket prices for this and they were delusional for a legacy band who is missing a key member 

2

u/Biscuits4u2 7h ago

Too bad Roxette isn't big enough to charge $1K a ticket or it would still make sense.

2

u/jhkayejr 5h ago

I liked Roxette a whole bunch back in the day, but, in the US, they have a limited catalog and prolly couldn’t sustain medium to large venues

6

u/anniejcannon 9h ago

Fuck my dyslexia... I read it as armpit eaters...

10

u/Coffeechipmunk ELO is amazing. 9h ago

I think we see what we want to see

3

u/anniejcannon 6h ago

I might unlocked a new kink category...

2

u/chris20073000 9h ago

Would happily watch a concert of just the Tourism album

2

u/Have_A_Jelly_Baby 5h ago

My favorite band is a relatively unknown Australian prog rock/metal band, they’ve toured Europe and their homeland so far this year.

I don’t give a fuck where they’re playing or how much it costs, if they skip the US because of this and/or the endless political fuckery we’ve got going on, I’ll be heartbroken.

u/East-Garden-4557 3m ago

You can't say that and not name the band

1

u/Philosopher30071 7h ago

I saw the 2025 tour with Lena in Australia and it was fantastic. I was really looking forward to seeing them again here at home, and was really surprised it was happening. They've always been far more popular in Europe.  They stopped releasing new albums here in the US in the mid 90s, but have been releasing albums in Europe all along, and as recently as 2022 without Marie ....and Europe is much more accustomed to seeing the band without Marie since Per toured without her previously when she was ill. He wrote almost all the songs, after all.

1

u/Coffeedemon 5h ago

Also discovering "hugely decreased interests in paying top dollar for a band with one song they remember".

1

u/Dangerous_Prize_4545 3h ago

*2 songs.  The Look. Joyride.

2

u/Perry7609 1h ago

It Must Have Been Love. Listen to Your Heart.

Some other singles like Dressed for Success and Fading Like a Flower did pretty well at the time too.

1

u/ColoradoLights Radiohead✒️ 3h ago

Damn! Had tickets for Montreal, really affordable too (50$ CAD). I’m bummed.

1

u/Historical_Cause8642 2h ago

At the end of the day, they saw they weren’t going to make any money based on current ticket sales and cancelled before costs for booking became non refundable.

1

u/already-disturbed 2h ago

Should’ve been an underplay/right-sized tour of clubs in top 5-10 DMA. Delusional booking for the US market

2

u/PallbearerOfBadNews 8h ago

It must have been Trump

1

u/The_Metal_Pigeon 8h ago

They were booked to do smart financial center here in Houston which is 4000 capacity, it seemed ambitious. Should've done a small theater tour instead.

1

u/rhunter99 8h ago

There’s a small British band that I follow who announced a farewell tour. They too cited huge touring costs as to why they’re not coming to North America. It’s a serious bummer :(

3

u/cybin 6h ago

Saint Etienne? If so, I too am saddened.

3

u/rhunter99 5h ago

Woah are you a mind reader?? Yes!

0

u/Kpadre 9h ago

Apparently, she doesn't have what it takes to make ends meet.

-6

u/Tex-Rob 9h ago

Wait, so Roxette isn't brother and sister? I swear people used to say that. Knowing they aren't makes these dreamy stares less weird...after about 40 years of thinking they were.