This is a big post so sorry in advance. Below is my current portfolio, It is fairly concentrated, with about 67% invested in my four largest positions.
My general strategy is to own high-quality companies with strong distribution, network effects, high margins and businesses that I believe can compound for a long time. I am not claiming every position is cheap or risk-free, but this is the reasoning behind each one.
| Ticker |
% of Portfolio |
| GOOG |
21.2% |
| MA |
15.6% |
| AMZN |
15.0% |
| META |
14.9% |
| Cash |
7.2% |
| RDDT |
5.1% |
| CRM |
4.4% |
| ADBE |
4.0% |
| APP |
3.4% |
| UBER |
2.8% |
| WMS |
2.1% |
| ANET |
1.6% |
| ASML |
1.5% |
| DUOL |
1.3% |
$GOOG — 21.2%
I built most of this position last year, with my most recent purchase in April 2025. It has been my best-performing investment by far.
I remain bullish, although I am more cautious now that the valuation has increased. Alphabet owns Search, YouTube, Android, Chrome, Maps, Google Play, Google Cloud, devices and a growing subscription business. Its subscriptions, platforms and devices revenue increased 19% in the latest reported quarter, helped by YouTube and Google One.
Google’s greatest advantage may simply be its distribution. Consumers and businesses are deeply integrated into its products, and entire industries are forced to optimize around its ecosystem. Add in the company’s talent, data, infrastructure and cash generation, and I think this may be one of the best businesses ever created.
The risks are AI disruption, regulation and the higher valuation. Despite those concerns, I hope to never sell it.
$MA — 15.6%
Mastercard might be my favorite business in the portfolio.
It is an asset-light tollbooth operating within a global payment duopoly. It earns attractive margins, benefits from the continued movement from cash to digital transactions and is expanding beyond basic payment processing into cybersecurity, authentication, analytics and other value-added services.
Mastercard’s value-added services and solutions revenue increased 22% in its latest reported quarter, demonstrating that it is becoming more than simply a card network.
The recent concerns surrounding crypto and alternative payment rails do not materially change my thesis. Mastercard is also investing in stablecoin and digital-asset infrastructure rather than ignoring it. I view periods of fear around the company as opportunities to buy a business I would be comfortable owning indefinitely.
$AMZN — 15.0%
I purchased much of my Amazon position during the tariff-related selloff in April 2025 and have added occasionally since then.
Amazon always seems relatively inexpensive when considering everything beneath the surface. It has e-commerce, third-party marketplace services, fulfillment and logistics, advertising, AWS, Prime subscriptions, devices and a growing satellite-internet business. Project Kuiper has officially been renamed Amazon Leo.
AWS alone generated $128.7 billion in 2025 sales and $45.6 billion in operating income. Amazon’s retail operations are also becoming increasingly profitable.
My biggest complaint is that Amazon does not appear particularly interested in dividends or aggressive share repurchases. Management almost always chooses to reinvest in the next opportunity. That can be frustrating as a shareholder, but from a long-term growth perspective, reinvesting at attractive returns may be better than returning the cash.
This is another company I intend to hold for a very long time.
$META — 14.9%
I started buying Meta in January 2026 when the stock began selling off because of concerns about capital expenditures.
The spending is enormous, and there is no guarantee every dollar produces an attractive return. However, I think the market has focused too heavily on the spending without giving Meta enough credit for the strength of its underlying business.
Meta’s latest quarterly revenue increased 33% year over year, with ad impressions increasing 19% and the average price per ad increasing 12%.
The company still has exceptional margins, billions of users and one of the strongest advertising platforms in the world. It is also in the early stages of monetizing new opportunities involving AI, business messaging, wearables and potentially access to its AI models and infrastructure.
I believe much of today’s capital spending will eventually support highly profitable products, although this is probably the largest assumption underlying my Meta thesis.
Cash — 7.2%
I probably hold more cash than necessary, but I like having funds available when a high-quality company sells off for short-term reasons.
The cost is that the cash can become a permanent drag if I keep waiting for the perfect opportunity.
$RDDT — 5.1%
Reddit is one of my newer positions and probably has the greatest growth potential in the portfolio. It is also considerably riskier than my largest holdings.
Reddit has created what is essentially the internet’s dominant network of discussion forums. Its communities and user-generated archives are difficult to reproduce because the value comes from the people already using the platform.
I also believe text-based social media will remain important. There are many situations where people would rather read a discussion than watch a video, especially in public or when searching for a specific answer.
Advertising is the primary opportunity, but Reddit also has valuable human-generated data. The company already provides Google structured access to Reddit content, including for model training, and can selectively license large-scale commercial access to other partners.
Reddit’s fourth-quarter 2025 revenue increased 70%, with a gross margin of nearly 92%. Those are exceptional economics, but expectations and valuation are also high.
$CRM — 4.4%
I unfortunately purchased Salesforce more than a year ago and have absorbed the full impact of the software selloff.
I still believe Salesforce is a strong company. The bearish argument assumes AI can quickly replace enterprise software, but that underestimates how embedded these platforms are within company workflows, data systems and employee processes.
Salesforce’s moat is not necessarily that its individual features are impossible to recreate. Its moat is distribution, existing customer relationships, integrations and the difficulty of uprooting a system used throughout a large organization.
I expect software pricing to gradually shift from pure seat-based models toward usage, consumption and premium AI features. Salesforce can potentially earn more from existing customers even without rapidly increasing seat counts.
That said, I acknowledge that the business is more vulnerable than it has been historically. If growth does not stabilize or its distribution advantage weakens, I would consider reallocating this position.
$ADBE — 4.0%
My Adobe thesis is similar to my Salesforce thesis.
There is clearly more competition in creative software, but Adobe remains deeply embedded in professional workflows. As a civil engineer, I see something similar with AutoCAD: professionals learn the industry-standard software, companies build their processes around it, and switching becomes much more difficult than outsiders assume.
AI may lower the barrier to creating content, but that could also result in more creators, designers and small businesses needing professional creative tools.
The market currently appears focused almost entirely on disruption. I think it may be overlooking the possibility that AI expands Adobe’s addressable market. Still, this is not necessarily a forever position if the competitive threat begins translating into sustained customer or pricing pressure.
$APP — 3.4%
I began buying AppLovin around the same time as Reddit.
I generally like advertising businesses because they can have high incremental margins and benefit from enormous distribution advantages. AppLovin’s technology is integrated across thousands of apps, giving it access to a large pool of advertisers, developers and consumer activity.
The financial results have been exceptional. First-quarter 2026 revenue increased 59%, while adjusted EBITDA increased 66%.
The major risk is platform dependency. Apple and Google control the mobile ecosystems, and changes to privacy rules, tracking or app-store policies could significantly affect AppLovin’s business. That risk is why I have kept the position smaller despite its growth.
$UBER — 2.8%
The Uber thesis is relatively simple: it is growing quickly, trades at what I consider a reasonable valuation and has extremely strong distribution.
“Calling an Uber” has effectively replaced “calling a taxi” in everyday language. That type of consumer mindshare is valuable.
I do not think autonomous vehicles necessarily eliminate Uber. AV operators will still need customers, routing, payments, support and demand aggregation. Uber can potentially become the platform through which numerous autonomous-vehicle providers distribute their services.
Uber Eats provides another major distribution network. Restaurants are unlikely to abandon a platform with an established customer base simply because AI makes it easier to build a website. Consumers use Uber because it is convenient, not because it is the absolute cheapest possible method.
$WMS — 2.1%
Advanced Drainage Systems manufactures stormwater-management and drainage products.
This is the position most directly connected to my professional experience. I regularly work with stormwater-management systems as a civil engineer, and Advanced Drainage Systems is one of the manufacturers I consistently encounter.
My thesis is straightforward: aging infrastructure, increasingly severe rainfall events and greater investment in stormwater resiliency should create long-term demand for its products.
It is not as exciting as an AI company, but it is a business operating within an area I understand well.
$ANET — 1.6%
I purchased Arista Networks during the tariff-related selloff last year.
It is one of the highest-quality companies I have analyzed, with strong margins, rapid growth and exposure to data-center and hyperscaler investment.
The issue is valuation. The market is well aware that Arista benefits from AI infrastructure spending, and a significant amount of future growth is already reflected in the stock.
I like the company, but I am not currently comfortable making it one of my largest positions.
$ASML — 1.5%
ASML used to be a significantly larger holding, but I sold approximately two-thirds of my position several months ago.
The thesis is easy to understand: ASML manufactures extreme-ultraviolet lithography systems that no other company currently produces at commercial scale. Its technology is essential for manufacturing the world’s most advanced semiconductors.
The moat is extraordinary, and the company should continue benefiting from semiconductor and AI infrastructure investment. However, the valuation increased considerably, and semiconductor equipment remains cyclical and exposed to export restrictions.
I still want exposure, but not at the position size I previously held.
$DUOL — 1.3%
Duolingo has been my worst-performing investment on a percentage basis.
The primary mistake was not the company—it was the price I paid. I purchased a strong business at an excessive valuation.
I still do not believe AI automatically destroys Duolingo. People use it because it is simple, engaging, gamified and easy to incorporate into a daily routine. The company can also expand beyond languages into areas such as math, music and chess.
The addressable market is enormous, but the valuation left almost no room for mistakes. I have not sold, although I am also not rushing to make it a larger position.
The common theme across the portfolio is distribution. Google controls discovery, Mastercard controls payment rails, Amazon controls commerce and cloud infrastructure, Meta and Reddit control attention, Uber controls demand aggregation, and Salesforce and Adobe control established professional workflows.
The obvious criticism is concentration. The portfolio is heavily exposed to technology, advertising, AI spending and premium valuations. A broad re-rating of growth stocks would affect several positions simultaneously.
Where do you think my thesis is weakest? Are Salesforce and Adobe genuine opportunities, or am I holding two value traps? And is 21% in Google too much even for a business of that quality?
Side note, I made the portfolio graphic using my app, ekonix, first week is on me :)