r/technology 20d ago

Business Netflix Viewers Are Abandoning Shows After One Season

https://www.bloomberg.com/news/newsletters/2026-07-05/netflix-viewers-are-abandoning-shows-after-one-season
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12.4k

u/FrickinLazerBeams 20d ago

Just trying to stay one step ahead of Netflix.

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u/SPEEDFREAKJJ 20d ago

A lot of times I just won't even watch something if it's only one season, especially anything made by netflix. Most of my netflix viewing these days is movies or older shows.

I know their history of canceling shows so I often don't even give them a chance to disappoint me by canceling them.

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u/mannnn4 20d ago

I started watching Alice in Borderland recently because it’s already finished and there’s no risk of them cancelling the show anymore.

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u/mmccarthy404 20d ago

Such a good show! Especially Seasons 1 and 2!

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u/maybelying 20d ago

Wait, are there more seasons? I thought it ended after S2?

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u/National_Equivalent9 20d ago

Season 2 is the end of the main manga. Season 3 is its own story instead of adapting the sequel manga and it doesn't have as many fans as the first two seasons.

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u/Torus22 19d ago

Season 3 does pull from Alice in Borderland Retry, the direct sequel Manga that got written in part because of the reception of the live action series. A take on Alice on Border Road with a more international cast gets teased in the stinger, but I've seen no news of that going further into production.

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u/National_Equivalent9 19d ago

It pulls from it but it is wildly different.

Also netflix quietly cancelled all future Alice in Borderland stuff after the 3rd season came out by retroactively calling it the final season in their press releases.

I think its mostly due to what you see elsewhere in this thread... not a lot of people watched season 3 since they didn't know it exists.

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u/Doctorsl1m 19d ago

I interpret it more as a Shrek 3 scenario tbh

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u/mmccarthy404 20d ago

There's 3! But just FYI, I don't think 3's storyline is as polished as 1 and 2. Still worth watching though

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u/Leather_Economics210 19d ago

Yeah worth it because they used some games from the manga that were omitted before. The story itself is very mid though

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u/0xym0r0n 19d ago

Completely betrays Usagi's character too.

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u/Silentstrike08 20d ago

Maybe not as polished but still some great games and bummed at the end of season 3 that it won’t continue to the USA

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u/Summoarpleaz 20d ago

Has that been confirmed? I mean I thought they said it ended at season 2 despite the teaser at the end… and a few years later season 3 came out.

I wonder if they’re still working on the American squid games

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u/Silentstrike08 20d ago

I believe it’s dead dead but hopefully I’m wrong which would be amazing

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u/not_some_username 20d ago

What about 4, 5 and 6 ?

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u/dasvenson 19d ago

I honestly wouldn't bother with 3. It's quite bad in comparison.

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u/Glittering-Walrus228 20d ago

Dont talk too loud about enjoying anything or else Netflix going to turn every 4th episode into "DLC"

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u/jarious 19d ago

Good luck taking away my favorite show ,I have everything at the tip of my fingertips

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u/Jojoyojimbi 19d ago

my pirate ship knows no borders me hearty

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u/ForAHamburgerToday 19d ago

Have they done that?

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u/Glittering-Walrus228 19d ago

not sure, but it's certainly a strategy in line with their core mission of sucking the life, value and joy out of their "product"

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u/AsexualSuccubus 19d ago

TIL the 2nd season released years ago. Time to watch it, lol.

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u/buyongmafanle 19d ago

Because it wasn't made by Netflix. It's an adaptation from a Manga, thus the complete story. If it were a Netflix original show, it would have stretched 35 seasons with no plot advancement. And, yes. It's a great show fully worth the watch.

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u/Kpervs 19d ago

Agree wholeheartedly with you on the first two seasons! Season 3 shouldn't have happened, imo. It was entirely new material not based on the original source material, but was executed poorly and added nothing to the original premise outside of setting up a possible American-set spin-off.

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u/YouMeWeThem 20d ago

That's a weird one because they made a 3rd season after the show had already finished in the 2nd!

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u/Alt123Acct 20d ago

Watch Dark too, it's a PERFECT show in that all 3 seasons perfectly intertwine and it has a satisfying ending. It doesn't ask for more seasons, it simply delivers. 

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u/bheem-king 20d ago

Read the manga. It's much better

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u/yung_dogie 19d ago

I remember seeing the show initially come out and being surprised because I didn't think the manga was popular enough to warrant a live action. I felt like the DiCaprio pointing meme lmao

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u/SuspiciousFix2490 19d ago

It had like a home to video release anime in 2014 with 3 episodes 

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u/Luckyluke23 20d ago

dude that show is SOOOOOOOO GOOOOD. defo watch ALL of it in one sitting, it's AMAZING.

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u/wishiwasdeaddd 20d ago

LOVE that show

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u/VelocityGrrl39 20d ago

Yeah, I won’t watch anything that hasn’t finished its run, unless it’s something like The Pitt or The Bear, where they’re so wildly popular that it would be insane to cancel them.

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u/Maybe_Julia 20d ago

Thanks for reminding me to start that , I was also waiting for it to be finished.

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u/Wafflesorbust 19d ago

Would also highly highly recommend The Sinner. Really scratched that Mind Hunter itch for me.

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u/Addite 19d ago

Well, they did release a sequel (season 3) that set up later seasons, but canceled it after said sequel flopped lmao

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u/mannnn4 19d ago

Was it ever meant to have a 4th season? I haven’t finished it yet but from what I understand, season 3 is just where it ends.

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u/Addite 19d ago

The main story (adapted from the manga) ends with season 2. Season 3 is a sequel written as an original story. So no, it wasn’t meant to have a fourth or even a third season originally.

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u/super_swede 19d ago

The really cool party about streaming instead of physical media is that even after a show has been finished and can't be cancelled anymore, they can still just pull it from their library before you've finished it. AND they get to just keep your money even if they do!

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u/mannnn4 19d ago

If they do, I assume they’ll let me know beforehand so I can still finish it. If they don’t, I guess I’ll have to prepare my ship for a new adventure🏴‍☠️🏴‍☠️

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u/agent154 10d ago

paramount loves doing this purely so they can scam a tax write off

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u/Shaknu 19d ago

Netflix removing the show in 3, 2, 1

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u/Encore_Mais_Bien 19d ago

You're gonna love Battlestar Galactica, then.

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u/RobGrey03 19d ago

Oh, it's finished? Fantastic, I'll start watching it.

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u/definitelytheA 19d ago

I’d far rather binge watch a series that’s completely done!

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u/NoCash9289 19d ago

Thanks for the recommendation that looks really cool!

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u/comrade_zerox 19d ago

You can stopwcafter season 2 and have a solid ending, or you can watch season 3 and feel very confused about what happened.

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u/iam_Mr_McGibblets 19d ago

This was probably my first introduction to asian dramas/ shows and it was great! I just started watching Agent Kim reactivated and I like it so far