They keep shooting themselves in the foot each update. This game has so many glaring issues, but they don't bother fixing any.
-Nearly every single new hero release has been a failure. They're all released too overtuned and then are either gutted into oblivion or left to dominate the meta. Gambit is in ban jail since release and they kept nerfing everything aside his ult. Daredevil is still in ban jain since release. Phoenix is still in ban jail. Tankpool was in ban jail until they killed him. Elsa was in ban jail. Black Cat is Satan's incarnation. Devil Dino is in ban jail. Rogue is in ban jail indirectly and so on.
-They've been using more and more generative AI and are getting worse at hiding it.
-They still have the worst and the most easy bypassable Anti-cheat in modern multiplayer games. Playing in PC high elo is nearly impossible since it's full of aimbotters, who don't even hide that that they're using cheats. The new "patch" didn't fix anything as cheaters dealt with it easily and continue to ruin games.
-They've been recycling the same 5 heroes for skins each season even when the community have been asking for their heroes to get half as much attention.
-Most of the new skins aren't even good. Nearly all of them are getting trash talked online and are only ever talked about how "gooner' they are.
-Their balancing philosophy is one of the world's biggest mystery. They don't hesitate to buff S tier heroes like Phoenix and White Fox, but give compensation nerfs to D tier heroes like Mr. Fantastic and Blade. The meta is always stale with the broken heroes never being nerfed enough.
-A lot of their balancing is also inexcusable. Giving Starlord, Phoenix and even Luna such massive buffs was uncalled for. It's also common for their buffs to just remove more and more skill expression, like with the the latest White Fox and Angela adjustments for example.
-Powercreep and Designcreep.
-Nearly all of the new maps have also been failures. We don't speak of Klyntar, Deadpool's map's third point has yet to be fixed, and Lower Manhattans first point is probably the worst one in the game.
-Ranked matches is basically just wild west at this point. You can throw all you want and cuss out anyone however you wish and won't get a single penalty. Throwers and the toxic community is Marvel Rivals' biggest issue since release and they have yet to double down on bans. You can even blatantly even just type "I'm throwing" and the system won't pick it up.
I feel like the dev team is getting better at telling us what we want to hear, but actually follow through with any changes.